Transferable skills are the key to your next career transition

When you are trying to name your skill sets, it can be difficult. It makes it harder to find the right job. Without this clarity, you may find yourself in a mismatched role. Identifying your favorite skills is one of the best ways to make a successful career transition and ensure role alignment. When you know your skillset, you are … Read More

More travels along the Southeast Coast in NC, SC, and GA

After starting 2023 with travels in FL & GA, we went back to Marietta for a short stay and then set back out on travels along the Southeast coast from Wilmington, NC, to Brunswick, GA. At the start of this stretch, the weather was still a little cold and wet, but as we drove along the coast, it warmed up, … Read More

Why women struggle with naming their superpowers and how to move past this

We’ve all struggled with naming our best talents. Superpowers can be elusive for many reasons. Yet, if we can’t express our strengths to others, how will they understand where we excel? And if they don’t know what we do well, why would they hire us or send appropriate opportunities our way?  As we continue this blog series (this link will … Read More

Starting off 2023 along the Gulf Coast and touring through Florida

After having a great family Christmas holiday in Marietta, GA, the beginning of 2023 brought us time with family, friends, colleagues, and clients, along with more traveling. Shortly after the new year, we headed south to the Gulf Coast. After one night in Montgomery, we arrived at our destination of, Gulf State Park in Alabama (AL). This waterfront park offers … Read More

What’s the connection between your interests and your career?

Hello everyone,  This is the fourth blog in a series related to my new publication, The Purple Parachute: A Woman’s Guide to Navigating the Winds of Career Change. If you’ve been following this series, skip the next paragraph. If you’re new to this series, here’s a quick recap.  I am sharing information from the book chapter by chapter.  Early in … Read More

International Woman’s Day 2023

Join Paula Battalia Brand, author of The Purple Parachute: A Woman’s Guide to Navigating the Winds of Career Change, to discover the wisdom from this book. Check out the FREE event video recording to learn about the A.S.T.E.R. Career Cycle Model and how it can apply to your career development. Gain access to the Purple Parachute Workbook. You can go to this link … Read More

Exploring Tennessee before returning to Georgia

We left off the last travel blog as we were heading south after enjoying the WV/VA area. We made haste and stayed one night at Stony Fork campground in VA (again) as we made our way to Tennessee (TN). Our first stop in TN was Cades Cove in the Great Smoky Mountain National Park. Instituted in 1934, it’s the most … Read More

LinkedIn for Managing a planned break from the workforce

August 2022 Managing a planned break from the workforce on your LinkedIn profile. LinkedIn is a great way to share your professional online presence. It’s important to keep it up to date, even if you are taking an intentional break from the world of work. Sometimes it can be hard to know how and when to share this information. Below … Read More

The Great Resignation and The Purple Parachute

Brand Career Management Newsletter August 2022 Hello Everyone,  We hope you’re enjoying your summer if you’re in the northern hemisphere. The warm weather might make you wish you didn’t have a job tying you down. Apparently, these feelings are becoming the norm. If you have been following workforce trends, you no doubt have heard and seen much about The Great … Read More

LinkedIn for Salary Data

April 2022 Use LinkedIn as a resource for salary data. As I’ve mentioned before, LinkedIn offers a resource for salary research that you can access by going to You have to share your salary on an annual basis to receive continued access to their data. They do promise to keep your salary information private and encrypted. They also pledge … Read More

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