The Purple Parachute has landed

Welcome to the BCM October blog. Thanks for your patience. This is a special issue, and it took some time to make sure I had all of the information that I wanted to share.

I am so excited to announce that after many years of effort, this November, I will release my first book. It is designed to help mid-life women make informed career transitions. This book introduces the A.S.T.E.R. Career Model and offers practical and actionable guidance on career assessment, job search, and entrepreneurship. To find out more about the book, please visit

As a career expert, I wrote Purple Parachute to take the mystery out of career transitions. I noticed many of my female clients from a variety of industries were extremely talented, smart, and very capable, but they didn’t have confidence in their career management and job search strategies. They appreciated my ability to listen with a non-judgmental ear to offer sound career advice. After going through the process so many times with individual clients, I knew I could impact more women by creating a book explaining the process. My mission is to make this information and related resources more accessible. Think of it as a busy woman’s DIY manual for career transition, with everything you need in one place.


I know my book will only be a success if others help me spread the word. If you have the time and energy, please consider implementing one or more of the ideas below. 

Share – Please tell others about The Purple Parachute and share the book’s website. Post about it on social media. 

Attend – See the list of book events below. I’d love to see you at an upcoming in-person or virtual event.

Buy – Right now you can pre-order a paperback or hardcopy on Amazon or Barnes & Noble (there are direct links to these sites at  After Nov 4th you can order on demand. If you would like a signed copy, you will need to order from my book landing page at

Review – After you read the book, please write an honest review, and post it to Amazon.


Below are social media handles you can use to tag me/BCM in a post or to start following.   

@paula_purple_parachute (new on Instagram)

LinkedIn Business page for BCM (new):

BCM YouTube Channel:


The following is a list of upcoming book events for The Purple Parachute (virtual and in-person).  Times are in EST.  All events are free except for the MACCA conference. Links have been provided for more information and to register, where needed.  More locations and events will be added as we traverse along the east coast of the US in 2023.

Friday, October 28th from 5:30-6:30 pm join me for a Pre-Launch Happy Hour Celebration (virtual). Registration required.

Monday, November 7th from 10-11:30 am I will be a panelist at the annual MACCA Conference. This pre-conference session is titled “Is There a Book in You? Ask Three MACCA Authors Your Questions About Publishing a Book” (virtual). Registration required.

Thursday, November 17th at 7 pm, Wisdom from the Purple Parachute at the Larchmont Public Library (virtual). No registration is needed.


The following are dual author book events for The Purple Parachute along with two novels in A Midlife Romance by my sister Lisa Battalia, Awake and Second Chances.

Friday, November 4th from 5-7 pm, Pre-Launch Author Event at Andersons Bookstore in Larchmont, NY (in-person). No registration is needed.

Sunday, November 6th from 3-5 pm, Official Launch Party at the Larchmont Yacht Club (in-person). Registration is required and space is limited. Please contact me directly for more information.

Saturday, November 26th at 1 pm, book signing at Red Jacket Books on Main Street in Westhampton Beach, NY (in-person). No registration is needed.